Country Life Butter
English Heritage has partnered with Country Life butter to launch an exciting on pack promotion for a second year. Consumers who purchase Country Life butter will be able to claim a special entry offer to English Heritage and Cadw (Wales) historic sites.
Promotional butter packs are now available in all leading supermarkets. There will also be activations with supermarkets during the campaign period to highlight the on pack offer and give customers the chance to win English Heritage prizes.
Through this partnership with English Heritage and Cadw, Country Life aims to bring customers closer to experiencing their own taste of 'Country Life' by offering a day out which embodies the enduring values of the company's heritage.
The partnership gives English Heritage a great platform to reach new audiences in retail spaces where you wouldn't necessarily expect to see our brand.